Job Description

Associate Manager, Brand Marketing (NA Customer Segmentation)-NEW000CG
NY,NY

Client, is a leading global beauty company. As the world's largest direct seller client markets to women in more than 100 countries through over 5.5 million independent Sales Representatives. Product line includes beauty products, fashion jewelry and apparel, and features such well-recognized brand names.

Description

The Associate Manager, Brand Marketing (NA Customer Segmentation) will be responsible for executing the business plan, analyzing results, and making recommendations to achieve the incremental growth planned for the business.

Specifically, the candidate will:

•Assist in P&L management associated with targeted consumer segments.
•Execute marketing plans.
•Execute Online strategy and Brochure Strategy (with Commercial Marketing Team).
•Analyze overall success of marketing programs and optimize.
•Create sales tools and incentives needed to recruit, along with IMI manager.
•Act as guardian of the brand positioning developed in Global/COE.
•Ensure that each campaign is optimized in terms of the customer segments they are responsible for.
•Monitor competitive activity and strategies, and adjust plans accordingly.
•Liaise with Commercial Marketing, IMI, Finance, Communication, Online, creative, estimating, customer service, legal, Spanish translation, new product development/R&D
•They will interface with Campaign Planning to ensure all plans are implemented in accordance with the targeted consumer segments.
•They will collaborate with Creative to ensure all strategies are executed into creative, effective, and prpoductive brochure promotions.
•Collaborate with sales to develop detailed growth plans by division, and incentives to align motivation.

Qualifications

•MBA from top-tier school.
•2 years experience in Marketing (pre MBA or post MBA)
•Must demonstrated ability to analyze marketplace and business results that result in solid growth recommendations.
•Experience in a CPG organization.

Job Marketing
Full-Time / Part-Time Full-Time
Shift 1
Travel None
Primary Location US-NY-New York

Client is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.